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Water For People and Absolut Elyx are on a five-year mission to provide access to safe water to over 100,000 people worldwide. Although water is the foundation of both our organizations, it's actually our shared commitment to integrity, creativity, and sustainability that brought us together. This five-year movement will bring change, not just for one day or even one year, but for generations to come.

Why partner with a vodka company?

Absolut Elyx is taking a bold step to transform the spirits industry by integrating philanthropy into its business model. Water is essential to its craft (fun fact: water makes up more than half the contents of a bottle of vodka), and by giving back to Water For People, Absolut Elyx is helping drive awareness to the global water crisis.

The Absolut Company has a long-standing commitment to sustainability, conservation, and the environment. On top of that, the vodka makers at Absolut Elyx are constantly searching for new processes to further reduce the distillery's water and carbon footprints.

Learn more about Elyx

In July 2015, the Absolut Elyx team traveled to Peru with Water For People to experience firsthand all the incredible work being done to bring safe water services to the people in the district of Cascas.

Making an impact

The partnership to date has made a huge impact, providing more than 31,000 people with safe water, which equals 2.3 million liters donated. That translates to a better life for families, entrepreneurs, and community members around the world.

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How can I support Water For People with this partnership?

Absolut Elyx is supporting Water For People’s Everyone Forever initiative financially in several ways.

  1. With every purchase of a bottle of Absolut Elyx, one week’s worth (140 liters) of safe water will be donated to someone in need through Water For People’s work.
  2. The Elyx Boutique is an exclusive online store featuring signature copper cups and barware. Each purchase from the Boutique also equals a donation of one week’s worth of safe water.
  3. In the month between World Water Day (March 22) and Earth Day (April 22), participate in the #RaiseItForward social media initiative by posting a picture of yourself raising a glass and mentioning #RaiseItForward, @absolutelyx, and @waterforpeople. For every #RaiseItForward picture posted that month, one week’s worth of water is donated to Water For People.

#RaiseItForward

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Our numbers are based off the following data:

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The last version of Internet Explorer was version 11. Now Microsoft is pushing 'Edge'. Older versions of IE aren't even supported by Microsoft anymore. This article is a bit dated, but is a quick read and helps to explain why you really should upgrade: Please Upgrade Your Browser. Essentially, dated browsers are a huge risk for the user.

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